Are Checking Account Specials Scams?
These days, the shaky economy is forcing banks into taking some extreme measures to attract new
customers. And by extreme, I mean banks are actually offering a variety of new ways for new
customers cash in when they open accounts (yes, that is extreme, considering banks are not the quickest
bunch to part with their money). If you’ve seen these checking account special offers, then you know
how tempting they seem . . . even if they also might seem too good to be true. Are checking account
specials scams? Read on for all you need to know about these offers:
Checking Account Specials
First off, what is meant by a checking account special? Well, I’m sure you’ve seen them all over the
place, especially now that the holiday season is on its way. Banks may offer cash back for deposits,
money or gift certificates for referring a friend, cash rewards for every time you use your debit card,
products like iPods, cameras and GPS units for opening an account, free bonus miles for applying for
a debit card . . . the list goes on and on, and it seems the variety of options is only limited to the banks’
imaginations.
Checking Account Scams
The good news is that most of the checking account specials you see are perfectly legitimate. Banks
aren’t trying to scam people – they’re just trying to gain new customers. Where the “scam” comes in
is on the occasion that you sign up for a checking account, thinking you are guaranteed the special
advertised, only to find that you don’t qualify for the special. This is not necessarily a scam as much
as it is misleading advertising; it can be understandably disconcerting, and there are ways to make sure
you don’t fall into this trap.
How to Protect Yourself
Before you sign on for any new account in hopes of getting in on a special, make sure you get the offer
in writing. What’s more, make sure you understand everything on that paper in front of you. Read all
of the fine print to verify that you will, in fact, qualify for the special after you’ve signed on the dotted
line. If a checking account special doesn’t translate on paper to what is advertised, you then have the
option of moving on to a special that you do qualify for.
Checking account specials are all over the place, and fortunately for you, the customer, they are for
real. Just make sure you shop around and find the right checking account for you before making a
decision, and never choose an account based solely on the prize you might get for signing on. It’s your
hard-earned money you are dealing with, so it should be in a bank you can trust, regardless of any
fancy gadget you might get.
About the Author: Patty Kleen is a full-time writer with a passion for personal finance, saving money,
and avoiding scams. She enjoys using email fax services and other online database sites to streamline
her business and writing processes.
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